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From “local nonprofit” to “#1 SBA microlender in America”
ECDI’s transformation from “best kept secret” to # 1 in the US demonstrates the power of marketing in amplifying mission-driven work.
Amee BellWanzo
Apr 33 min read
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Crushing a One-in-$500-Million Opportunity
With an innovative, all-hands-on-deck strategy, I helped Columbus establish itself as a meetings industry powerhouse.
Amee BellWanzo
Apr 32 min read
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The Riches are in the Niches: A Guide to Increasing Your Profit by Refining Your Target Audience
INTRODUCTION: What You’ll Gain From This Guide Even though it feels counter-intuitive to intentionally narrow down the number of people...
Amee BellWanzo
Mar 108 min read
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